77kids by American Eagle Recalls Select Styles of Girls Pants, Jeans and Shorts
 BUSINESS WIRE    03 September 2010   

PITTSBURGH--(BUSINESS WIRE)--77kids by american eagle, the kids brand from American Eagle Outfitters, Inc., today announced a voluntary recall of select styles of toddler girls pants, jeans and shorts (sold in sizes 12 to 18 months, 18 to 24 months, 2 years, 3 years, 4 years, and 5 years). The slide closure on the front of the waistband of these items can become detached and present a potential choking hazard. The company asks that customers stop using these products immediately and return them for a full refund. These products have been removed from the five 77kids stores and Web site. There have been no injuries reported. 77kids is conducting this recall on a voluntary basis out of an abundance of caution and a desire to communicate with customers in a timely manner.

Twelve hundred products were sold at 77kids by american eagle stores, and online at www.77kids.com between the dates of July 8, 2010 and August 30, 2010. Customers for whom the company has a record of sale will be contacted directly, the purchase prices will be refunded and they will be offered a $20 gift card. Returns can be processed by mail and at 77kids by american eagle stores.

The recalled products are described below. The style number is located on the tracking label, which is found under the care/content label on the side of the waistband. The slide closure is made of silver-colored metal and is located on the front center fly of the items.

  Style Number             Product Name        
  3007             Cord Pant        
  3012             Boyfriend Jean        
  3013             Colored Bermuda Short        
  3029             Medium Vintage Flare Jean        
  3030             Doodle Flare Jean        
  3034             Rip & Repair Flare Jean        
  3035             Denim Bermuda Short        
                         

Customers with questions may contact the AEO customer service department at 888.307.3672, Monday through Friday, from 9 a.m. to 5 p.m. eastern time, and reference the product information above.

About American Eagle Outfitters, Inc.
American Eagle Outfitters, Inc., through its subsidiaries, (“AEO, Inc.”) offers high-quality, on-trend clothing, accessories and personal care products at affordable prices. The American Eagle Outfitters® brand targets 15 to 25 year old girls and guys, with 934 stores in the U.S. and Canada and online at www.ae.com. aerie® by american eagle offers Dormwear® and intimates collections for the AE® girl, with 144 standalone stores in the U.S. and Canada and online at www.aerie.com. The latest brand, 77kids® by american eagle®, is available online at www.77kids.com, as well as at five stores across the nation. The 77kids brand offers small sizes and great big style for kids 0-14. AE.COM®, the online home of the brands of AEO, Inc. ships to 76 countries worldwide.

Contacts

American Eagle Outfitters, Inc.
Jani Strand, 412-432-4500
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